[Hello, small town] Yaoli, Jiangxi- The source of porcelain attracts visitors

**Interviewer:** As we explore the charm of rural towns, can you tell us about the significance of rural areas in China and the impetus for the “Hello, Small Town” series by China National Radio?

**Interviewee:** Rural towns serve as crucial links between urban and rural areas. They play a key role in balancing the heritage of Chinese civilization with modern development. To align with the spirit of the CPC’s 20th Central Committee’s Third Plenary Session, China National Radio has launched the “Hello, Small Town” series. This initiative aims to capture the authentic essence of towns across the country, showcasing their stories and exploring the pathways and experiences of modernizing rural areas in China.

**Interviewer:** What makes Yao Li, a town in Jiangxi Province, significant in the context of ceramics?

**Interviewee:** Yao Li is known as “The Source of Porcelain,” where kaolin and Yao Li glaze have thrived since the Tang Dynasty. The town boasts ancient streets, historical houses, bridges, and remnants of porcelain kilns, all reflecting a century-old tradition of ceramics. The weathered walls and smooth flagstone paths encapsulate the charm and cultural heritage that define Yao Li, breathing new life and growth into the town.

**Interviewer:** Tell us about the local artisans and their commitment to preserving traditional ceramic-making techniques.

**Interviewee:** Let me introduce Zhan Jinfа, a proud inheritor of traditional Yao Li glaze-making techniques. He recalls how ships from Yao River used to carry glaze material to Jingdezhen. After learning this craft alongside his parents since the 1980s, he has spent 40 years perfecting it. Zhan explains that creating the glaze involves over a dozen processes, each infused with the artisan’s craftsmanship—a quality that modern machines can’t replicate.

**Interviewer:** It sounds like there’s a close-knit community of artisans in Yao Li. Can you share more about their interconnections?

**Interviewee:** Indeed, the community is very close. Wu Jun, a well-known ceramic artist and long-time client of Zhan, returned to Yao Li to open a pottery workshop. He mentioned that while he initially left for better job prospects, the town’s revitalization has now allowed him and many others to thrive right at home with over thirty ceramic shops now in town.

**Interviewer:** Yao Li appears to be drawing not only locals back but also newcomers. Can you shed light on this trend?

**Interviewee:** Absolutely! The influx of tourists has attracted both returning locals and young people from outside. For instance, 23-year-old photographer Xiong Huan moved to Yao Li from Chongqing, drawn by its relaxed atmosphere and genuine community spirit—an appeal that big cities often lack.

**Interviewer:** Yao Li seems to celebrate its heritage while modernizing. How is the town evolving as a tourist destination?

**Interviewee:** Surround by picturesque peaks, Yao Li is dotted with well-preserved Ming and Qing architecture. The town has embraced eco-tourism, becoming a national leisure destination while safeguarding its historical and cultural heritage. Various ceramic cultural sites, including restored workshops, allow visitors to engage directly with porcelain-making traditions.

**Interviewer:** How are visitors finding their experience in Yao Li, particularly through the lens of local traditions?

**Interviewee:** Tourists are captivated by the blend of culture and nature here. They explore the ancient streets in traditional attire, enjoy cultural performances, and interact with artisans. Many, like Xiong Huan, document their experiences on social media, helping to promote Yao Li as a destination. He expressed hope that more people would come to Yao Li, envisioning it as a “dream hometown” for many.

**Interviewer:** Lastly, can you provide a brief historical overview of Yao Li?

**Interviewee:** Yao Li is located in eastern Fuliang County, Jingdezhen City, historically pivotal for trade and known as the “Source of Porcelain, Land of Tea, Forest Sea.” With a beautiful landscape and rich cultural heritage, it’s recognized as a national scenic area. In 2023 alone, Yao Li welcomed over 410,000 visitors, reflecting its growing popularity and vibrant community life.